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Bronto vs. New Relic

Seat limits and high ingestion costs are forcing teams to consider New Relic alternatives. With Bronto, you can retain all of your logs & traces in one place with full fidelity and sub-second queries.

Bronto product UI compared to New Relic

Search more hot data while spending less

Estimate your monthly bill on each platform.

Bronto vs. New Relic

Toggle data volumes, and slide all the way left to exclude a signal.

100 GB/day
Off20 TB/day
50 GB/day
Off10 TB/day
100K series
Off20M series

New Relic is priced for 10 full platform users on Pro at $349 each, the minimum assumed above 5 TB a month. Bronto plans are chosen by ingest alone: Starter up to 1 TB a month, Pro up to 5 TB, with unlimited users.

Customize in the full calculator

Save $4,480 a month

New Relic costs 5.4× as much, with shorter log & trace retention.

Bronto
$1,030/mo
Enterprise rates
Logs
12 months
Traces
12 months
Metrics
12 months
New Relic
$5,509/mo
List price
Logs
30 days
Traces
8 days
Metrics
13 months (aggregated)

Why Teams are
Choosing Bronto

High-level comparison across what matters most.

Telemetry Coverage

Bronto

Full Fidelity Logging & Tracing

No compromises. 100% tracing coverage and no sampling needed. Bring logs together in one centralized platform at an accessible price.

New Relic

Sampling to Minimize Ingestion

New Relic's high ingestion costs encourage customers to sample their logs and adopt shortcuts that reduce event visibility.

Query Speed

Bronto

Sub-second Search at Scale

Bronto is designed to technically ensure fast search across TBs of data. Query more instead of waiting.

New Relic

Slower Search Speed with Large Datasets

Since New Relic stores all telemetry in a proprietary database, it's harder to extract data and queries on high volumes often time out.

Data Retention

Bronto

Always Hot, 1 Year Retention

Bronto enables teams to retain a larger dataset so every root cause analysis has rich context. No archiving or rehydrating logs to find what matters.

New Relic

Short-Term Retention (30 Days)

New Relic defaults to 30 days of log retention and only 7 days for traces. Teams accept losing visibility as retaining logs becomes too expensive.

Cost of Ownership

Bronto

Affordable Pricing & Unlimited Seats

Bronto charges only $0.10 per GB of ingestion for always hot logs & traces, with no extra fees for storage or search.

New Relic

Higher Ingestion Costs & Limited Seats

New Relic charges at least $0.40/GB at ingestion and then additional lower rates for storage and insight queries.

Bronto Platform

Built for humans and agents

Search every log in under a second

Petabyte-scale log search with SQL, live tail and instant filtering.

Try in Product
Teamwork.com
“The combination of long-term retention, lightning-fast search, and AI-powered insights means we catch issues much earlier, often before customers notice them.”
Paul Griffin
Head of Platform Engineering, Teamwork.com
42%
Lower cost of ownership
365 days
Hot retention
<1s
Search across TBs
Read case study
Bronto vs New Relic

Feature comparison

FeatureNew RelicBronto
Hot log retention30 days default, archive extra12 months included
Search costQuery costs vary by retention tier20x to 100x tiered search
Time to first valueAgent rollout + module configMinutes via OTel / Fluent Bit
Bill predictabilityMulti-dimensional, prone to spikesOne ingestion volume

Full fidelity, always hot, fully managed data

Always Hot Data

Every byte of telemetry is instantly queryable — no rehydration, no cold tiers, no waiting.

Long-Term Retention

12 months of retention included out of the box. Keep your data as long as you need it.

Full Fidelity, Full Coverage

No sampling, no aggregation, no data loss. Every log, trace, and metric stored exactly as received.

Transparent Usage & Controls

See exactly what you're ingesting and what it costs. Set quotas, alerts, and exclusion filters in seconds.

Fast at Large Scales

Sub-second queries across petabytes of data. Purpose-built indexing that scales with your growth.

Always Parsed & Searchable

At ingestion, Bronto parses your logs using known formats or AI — so every field is structured and instantly searchable.

Ready to try Bronto out?

  • 12 month retention
  • Always hot data
  • Sub-second search
  • $0.01 per GB
  • Unified observability
  • OTel native
  • No sampling
  • AI investigations
  • Unlimited users
  • Zero schemas
  • Auto-parsing
  • Auto-indexing
  • Fully managed
  • No self-hosting
  • SQL across every signal
  • MCP & CLI
  • Built for AI agents